Fjallraven

Founded in 1960 in the small town of Örnsköldsvik, Sweden, Fjällräven was established to provide simple, practical, and sustainable products with the aim of not only making nature more accessible but also trying to leave it in better health for future generations.






Fjällräven have poured their focus into creating excellent jackets, pants, equipment and backpacks in true, simple Swedish style. Coming from a small town where the mountain meets the sea, they have a proud appreciation and respect for nature.

Over the last decade Fjällräven have launched ground-breaking tech like the Eco-Shell, and forward-thinking initiatives such as the Down Promise and the Fjällräven Way. Famed for their popular Kånken backpack, the Fjällräven range extends to provide the very best in innovative and sustainable outdoor equipment using recycled and organic materials. They also try to limit the use of different materials in all they create, with the aim of making them easier to recycle for others in the future.