Burton

Burton is the pinnacle of snowboarding and the absolute soul of the sport we all love. Since 1977 when the brand was founded by Jake Burton Carpenter in a Vermont barn, he spent the rest of his life dedicated to snowboarding with a burning passion to create innovative products, which has pushed the sport beyond boundaries ever thought possible.
Since their humble beginnings in 1977, Burton have continued to be industry leaders, pathing the way for the future of snowboarding. The relentless creative input pumped into every development project has resulted in the most innovative products available on the market today and has gained the love and trust of riders across the globe.

Burton's core purpose is to minimize harm to the environment, positively impact the lives they touch and have as much fun as possible. This stands true as Burton are a certified B Corp brand and have also recently announced an ambitious target, stating they are aspiring to be the worlds first industry to become climate positive by 2030. This is yet another example of Burton carving a bold path for others to follow in the hope that we can all work together to protect the delicate environments we love. 

Burton strive to be respected not only for the quality products they produce but also for the environmental and social impact they create. This is achieved by making snowboarding as accessible as possible to everyone. A prime example of this ideology is their recent, redesigned version of the strapless binding system, StepOn. This revolutionary seamless boot to biding connection has opened up new possibilities for everyone, making strapping into your snowboard easier than ever. 

Being a purpose lead brand, specialising in snowboarding and the outdoors, there is a vast range of products available to kit you out head to toe on any adventure, in premium quality gear that is built to last. Based on true rider feedback from some of the best in the industry, you know you're in for a fun ride!